How To Write an Article for Lawyer’s Website
You do not need to study law to write legal articles online. As long is it does not involve offering legal advice then you are good to go. Moreover, you should not assume that lawyers have more knowledge than you when it comes to legal regulatory issue, as you in the same level in connection with the law.
Thus, if you want to know how to write an article for lawyer’s website, then you need to learn how to write them from a business person point of view, and not on the legal view. People who are going to read your article are people involved with the actual industry, and are not specifically lawyers.
You need to come up with relevant keywords and use them to write content for the lawyers’ website. A simple way of writing quality content for the website is to use a blog as your website. Generally, Google prefers blogs as they tend to have new content every now and then. Note that, Google’s aim is to deliver relevant search results to online users.
If you are blogging, you generate new content by posting blog articles often. Every blog article should be related to one or two of the legal key phrases that you had selected. The key words should be used severally in your article, especially in the title and subheadings.
The more pages on the website, the higher it will be ranked on search engines. A small legal firm website might have around 20 pages. Every blog article is considered as a separate page on the site. Hence, an attorney’s blog website will have over a hundred pages within one year, if the lawyer posts two articles every week.
You should always create content that is helpful to the readers. Do not try to create content on wide topics such as law review articles. Blog articles for lawyer websites should be for the layperson. Avoid legal technical phrases that the layperson will find hard to understand.